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2025 AW New Collection

Tokyo Beauty Box — 2025 Autumn/Winter Japanese Beauty & Skincare Collection

Discover the latest in Japanese beauty with Tokyo Beauty Box’s 2025 Autumn/Winter (AW) New Collection. Curated from leading Japanese brands like SUQQU, RMK, Clé de Peau Beauté, Kanebo, Addiction, Lunasol, POLA, Elégance and more, this collection brings seasonal shades, skincare innovations, and limited-edition releases straight from Japan to your doorstep.

What you’ll find in the 2025 AW New Collection:

  • Trend-inspired makeup releases — warm autumnal eyeshadows, rich lip colors, and luminous highlighters

  • Advanced skincare & beauty formulas — creams, serums, emulsions, and masks formulated for cooler, dryer weather

  • Exclusive seasonal launches — limited edition palettes and textures only available this season

  • Authentic Japanese beauty — all products shipped directly from Japan with genuine quality guaranteed

2025 AW New Collection
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Suqqu Blurring Color Blush.
New in
Suqqu
Suqqu Blurring Color Blush 6.4g
¥7,458
Lunasol Eye Coloration N.
New in
Lunasol
Lunasol Eye Coloration N
¥8,855
RMK Infinishade Synchromatic Eyeshadow in matte beige brown. Delivers a soft, natural finish perfect for everyday eye makeup looks.
New in
RMK
RMK Infinishade Single Eyeshadow
From ¥660
Addiction matte mono eyeshadow palette featuring rich, smooth pigment for versatile eye makeup looks.
New in
Addiction
Addiction Tokyo The Single Eyeshadow Matte (Refill)
¥2,880
Suqqu Signature Color Eyes 6.2g.
New in
Suqqu
Suqqu Signature Color Eyes 6.2g
¥8,701
Lunasol Eye Coloration mono color eyeshadow palette offering elegant and subtle makeup looks
New in
Lunasol
Lunasol Mono Eye Coloration
¥4,224
Kanebo Rouge Star Vibrant 3.7g.
New in
Kanebo
Kanebo Rouge Star Vibrant 3.7g
¥5,718
Clé de Peau Beauté Eye Color Quad.
New in
Clé de Peau Beauté
Clé de Peau Beauté Eye Color Quad

1 review
From ¥3,872
Addiction eyeshadow palette featuring naked sheer tones for a natural, elegant makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Naked Sheer (Refill)
¥2,880
Addiction eyeshadow with pearl finish in mono color for a sophisticated makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Pearl (Refill)
¥2,880
Etvos Mineral Pressed Dual Color Cheek for natural, long-lasting blush and contour with pure mineral ingredients.
New in
Etvos
Etvos Mineral Pressed Cheek 4.5g
¥4,807
Elixir Retinol Power Wrinkle Smooth Cream ba.
New in
Elixir
Elixir Retinol Power Wrinkle Smooth Cream ba
From ¥7,260
Shu Uemura Crushed Gem eye shadow palette featuring vibrant, long-lasting colors for professional makeup looks
New in
Shu Uemura
Shu Uemura Crushed Gem
¥6,231
Suqqu lipstick featuring moisture glaze for vibrant, hydrating lip color and long-lasting shine
New in
Suqqu
Suqqu Moisture Glaze Lipstick 3.7g
From ¥6,413
Sleek Elégance mono eyeshadow in a sophisticated shade for a polished look
New in
Elégance
Elégance Plaisir Eyes
¥4,427
Addiction mono eyeshadow with vibrant sparkle finish creating a stunning eye makeup look
New in
Addiction
Addiction Tokyo The Single Eyeshadow Sparkle (Refill)
¥2,880
Shiseido Setting Powder for flawless makeup finish and long-lasting wear, enhancing skin texture seamlessly
New in
Shiseido
Shiseido Essence Skin Setting Powder
¥6,050
Addiction Tokyo face blush nuancer for natural, long-lasting makeup enhancing skin glow
New in
Addiction
Addiction Tokyo The Blush Nuancer 2.8g
¥3,630
Velvet Scene Lip Color by RMK, rich and smooth texture enhancing natural beauty
New in
RMK
RMK Velvet Scene Lip Color 3.9g
¥5,060
Elégance Modeling Color Up Base 30g.
New in
Elégance
Elégance Modeling Color Up Base 30g
¥6,325
RMK Synchromatic Eyeshadow Palette.
New in
RMK
RMK Synchromatic Eyeshadow Palette
¥7,843
Etvos Mineral Multi Powder compact for natural makeup finish, featuring lightweight and blendable mineral formula.
New in
Etvos
Etvos Mineral Multi Powder

2 reviews
¥2,909
Snidel blush collection highlighting elegant design and premium quality for a sophisticated look
New in
Snidel Beauty
Snidel Beauty Euphoric Glow Blush ＜MOON MAGIC＞ 2.5g
¥3,960
Suqqu lipstick with a luxurious velvet finish providing rich color and smooth application for an elegant look
New in
Suqqu
Suqqu Velvet Fit Lipstick 2.1g
¥6,413
Elixir moisture emulsion for deep hydration and skin nourishment, enhancing natural glow and texture
New in
Elixir
Elixir Bouncing Essence Emulsion Rich Moisture ba 130ml
¥4,356
Shiseido Men Vibrant BB Moisturizer 40g providing long-lasting hydration for men's skincare needs
New in
Shiseido
Shiseido Men Vibrant BB Moisturizer 40g
¥4,840
RMK Pure Complexion Blush 2.3g.
New in
RMK
RMK Pure Complexion Blush 2.3g
¥5,963
Suqqu luxury makeup kit featuring foundation, primer, and face powder - perfect for Holiday 2025 elegance
New in
Suqqu
Suqqu The Foundation Starter Kit A

1 review
¥12,650
Addiction Tokyo Lip Serum Tint.
New in
Addiction
Addiction Tokyo Lip Serum Tint
¥4,048
Kanebo day cream providing effective UV protection for daily skincare routines
New in
Kanebo
Kanebo Cream in Day II 40g
¥10,565
POla B.A 7 cream for effective anti-aging skincare, nourishing and revitalizing skin
New in
POLA
Pola B. A Cream 7 30g
¥38,500
Pola wrinkle serum effectively reduces fine lines and rejuvenates skin for a youthful appearance
New in
POLA
Pola Wrinkle Shot Serum N 30g
¥18,700
Elixir lotion providing deep moisture for enhanced skin hydration and care
New in
Elixir
Elixir Bouncing Essence Lotion Rich Moisture ba 170ml
¥3,751
Addiction Tokyo eyeshadow and blush case featuring elegant design and high-quality makeup storage
New in
Addiction
Addiction Tokyo Case IV
¥1,188
Snow Beauty brightening face powder for a radiant and flawless complexion
New in
Maquillage
Snow Beauty Brightening Skin Care Powder A (2025)
¥8,580
Obagi Radiant Derma Advanced Lift Cream for youthful and glowing skin, enhancing firmness and hydration
New in
Obagi
Obagi Derma Advanced Lift 50g

1 review
¥12,100
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